Cold Calls - A New Way to Open - Cold Calling Tips to Create Openings for Real Conversation!
http://www.city-of-lincoln.info/articles/6782/1/Cold-Calls---A-New-Way-to-Open---Cold-Calling-Tips-to-Create-Openings-for-Real-Conversation/Page1.html
Super Admin
By Super Admin
Published on 02/23/2009
Most of us design our cold calling around scripts and strategies. Isn’t that how we’ve been taught by the sales gurus? Scripts are linear and systematic so you can move calls in the direction you want them to go. Sales strategies do the exact same thing.